SRS Labs

WOW® Technology

Product designers are now turning to audio quality as an important differentiating factor when bringing their product to the market. There are a wide variety of consumer audio devices that encounter a variety of audio issues, including digital audio compression, small speaker drivers, poor speaker location and many others.

SRS WOW® improves the dynamic audio performance of compressed audio, expands the size of the audio image and improves the perception of low frequency sound. These improvements provide the listener with an engaging and powerful representation of the audio performance. SRS WOW accomplishes this by providing a panoramic three-dimensional audio image that extends the sound field in both the horizontal and vertical planes, and lowers the perceived bass response well beyond the low frequency limitations of the drivers. As a result, manufacturers of televisions, mobile phones and digital audio players can dramatically improve the product's audio performance when played over speakers or headphones.

Learn more about SRS WOW:
Theory of Operation
View Application Notes
Marketing Overview